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Latin Lover

Latin Lover Wine is a solution for Concha y Toro, the biggest winery in South-America. It's goal is to rejuvenate the Chilean wine category and appeal to the North-American market.

LATIN LOVER WINES

Chile


Concha y Toro, the biggest winery in South-America, had a problem: how to rejuvenate the Chilean wine category, to appeal to the North-American market.

The results: rather than imitating the Old World, it is more insightful to embrace what makes South-American culture so unique.

This bottle on the shelf stops you in your track!

Working with Laurie was a great experience and I definitely recommend her. She always had the best of dispositions and, even when timings were really tight, she always delivered great quality results. Her attention to detail is also something outstanding.
— Lynn Gail Balaresque Gray

CREDITS

  • Art Direction: Bernie Hadley-Beauregard, Laurie Millotte 
  • Illustration: Elisa Vendramin
  • Photography: Grace Partridge  

AWARD

  • 2014 San Francisco International Wine Competition, Bronze